Oregon Local Online Directory to Promote Small Business: New Website Launched

The new website, Thriving Oregon, aims to support local economies by offering an affordable digital marketing solution for small businesses in areas like Eugene, Springfield, and Harrisburg. Businesses that are listed on Thriving Oregon will increase their visibility on both the local site, in email lists, and on Google.

To learn more, please visit: https://thrivingoregon.com/why-local-directories-matter-in-the-digital-age/

When a customer purchases from a local establishment, 68% stay in the community, whereas only 43% contribute to the local economy when a customer chooses to buy from a national company. Shopping locally also creates job opportunities and supports local initiatives.

With the launch of the new website, Thriving Oregon wants to combat the Walmart effect and make sure that local entrepreneurs get the exposure they need to stay competitive.

“Directories like Thriving Oregon maintain accurate and consistent business information—such as hours of operation, contact details, and customer reviews. This eliminates frustration for consumers and fosters trust. For example, someone looking for a new coffee shop in Eugene will feel more confident choosing a business with a complete profile and up-to-date information,” a company spokesperson explained.

According to an article from Forbes, 73% of small business owners don’t feel confident about their marketing strategy. Lack of time and uncertainty about how to most efficiently communicate contributes to many procrastinating and putting their marketing efforts off. The marketing activities that small business owners shy away from the most are posting on social media (44%) and marketing planning and strategy (42%.)

Many small businesses only have a Facebook page to market their services. While it’s better than nothing and an efficient tool for communicating with clients, Facebook pages don’t rank as well as a website.

When a business is mentioned on Thriving Oregon, Google’s algorithms will recognize it as linked by a reputable source, which boosts search engine results.

Oregon consumers who find a business through a local directory like Thriving Oregon will also recognize it as connected to the local culture and values, having a positive effect on their trust.

Businesses that choose a premium listing with Thriving Oregon get a variety of marketing services, including social media advertising, a press release, and featured listing placement. Thriving Oregon also has a daily newsletter for residents who want to stay updated on upcoming events and offers, as well as an email list for those who want to find out about current deals from 14 selected merchants.

For more information, go to: https://thrivingoregon.com/why-local-directories-matter-in-the-digital-age/

Thriving Oregon
[email protected]
+1 541 203 3456
2355 State Street
Salem
Oregon
97301
United States