Recognizing the growing importance of video marketing, along with the limited budgets of many small businesses, HolisticMarketingLab has announced updates to its multichannel content solution. The enhancement places additional focus on video formats, allowing businesses to incorporate diverse content types without the typical time commitments or production costs.

More details can be found at https://holisticmarketinglab.com/holistic-campaigns/

The company’s updated offering combines professional content creation with proprietary technology to deliver video alongside articles, podcasts, infographics, and other formats. By using a team of experienced writers paired with automation tools, HolisticMarketingLab aims to make multichannel campaigns accessible to businesses that might otherwise struggle with regular content production.

A 2026 study by Wyzowl found that 91% of businesses now use video as a marketing tool, with 93% of video marketers reporting positive return on investment. Meanwhile, the same research revealed that 30% of marketers cite lack of time as the biggest barrier to video creation, with another 24% pointing to perceived high costs.

According to HolisticMarketingLab, the updated solution addresses both concerns through efficient production processes and strategic content distribution. The company states that each campaign incorporates content marketing, branding, search optimization, social media publishing, video marketing, audio marketing, and reputation management within a single coordinated effort.

“Video content has become essential for businesses trying to connect with audiences online,” a company spokesperson explains. “The challenge is that most small businesses lack the internal resources to produce video regularly, which is why we developed a system that handles everything from creation to distribution.”

Founded by Sandi Bilinski, HolisticMarketingLab brings more than 25 years of experience in online marketing, digital analytics, and e-commerce. The company’s approach stems from observations across multiple industries, where businesses consistently struggled with insufficient marketing staff and expertise to execute comprehensive campaigns.

“HolisticMarketingLab has directly addressed some of my biggest challenges with online visibility,” one client recently stated. “The team creates and distributes quality content across multiple platforms, which has helped generate more organic traffic without me having to become a marketing expert myself.”

Interested parties can find more information by visiting https://holisticmarketinglab.com/

HolisticMarketingLab

Am Weinhof 7
Bad Segeberg
Schleswig-Holstein
23795
Germany

 

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